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Loglines makes a movie poster really interesting and intriguing for a potential viewer. These loglines serve as a shortened sales pitch for the film, and could entice even passers-by to grab a ticket and watch the movie. Thus, making these loglines needs some serious thinking since you must make a long screenplay summarized into one sentence that reveals the juicy parts of the film while keeping out the rest.
In addition, making a good logline could be important in selling a script. Just as it can be used to pitch a movie to moviegoers, a logline could also be your sales pitch to the directors and producers, especially when they ask you to summarize your project into a sentence or two.
Here are some tips on how to write a good logline, and maximize its effect on your intended audience.
Integral Content of Loglines
A good logline should have a mention of the following and as much as possible, mention all of these. The first factor should be the protagonist, which of course you are endorsing. It is your job to make the hero or heroine look good or interesting.
The second factor you should include is to put in the goal of the main characters. Is it about survival? Is it about making things right? Just put in what their goal is in the story.
The last integral factor of logline is the antagonist or the antagonistic force in the story, or the conflict. What obstacles do they face?
Never Use Names
The names of the characters will only be useless because such facts will not strike the viewers’ curiosity. What a writer should do is to tell us something about the character, something that describes him or her in one line or even one word.
You can use the character’s job, talent, traits, and many more that can really describe him or her right away. Some examples are “A former cop,” or “An ex-con.” You should also add adjectives to give them a little depth. Instead of “A former cop,” make it “a rowdy former cop.”
Present the Main Plot Point Right Away
The main plot point is what drives the story, and this should drive the logline too. You must make sure that after introducing the main characters in a few words, you should add the main goal right away for them to get a bit more feel to the story. Example: “A former cop discovers a conspiracy in the force that could threaten the force’s integrity.”
Describe the Antagonist When Possible
While the hero should have a longer and extensive description on the loglines, the antagonist should have a precise but shorter one. If the description is more specific, the better it will be for the logline. It can intrigue the common moviegoer and make them curious in following the story better.
Building up on the previous example, a good logline could go this way: “A former cop discovers a conspiracy in the police force and sets out to uncover it, but a well-placed mole stands in his way.”